How Worldia significantly reduced fraud with a quick-to-deploy, low-cost solution
May 25, 2021How Worldia significantly reduced fraud with a quick-to-deploy, low-cost solution
For tour operators, fraud is a veritable scourge that results in a significant loss of revenue for the sector every year. This phenomenon may seem difficult to curb, because it is constantly evolving and is taking advantage of the flaws in a long-established and unavoidable practice of the business: booking by telephone.
For the made-to-measure travel specialist, the telephone channel is an essential tool for advice and booking.
Worldia is a dynamic start-up for whom travel is not a rigid, immutable package with opaque billing.
These enthusiasts unearth places and activities that you won't find anywhere else: both the great classics of tourism and experiences off the beaten track. With highly flexible customisation options, real-time prices and attentive support for future travellers.
Worldia's unique expertise has enabled it to become a leader in tailor-made travel in a very short space of time. Benefiting from the trust of investors (with an impressive fundraising of 19 million euros in 2019 from the investment funds Red River West, CAP HORN and Raise Ventures) and the recognition of its peers, the start-up works with more than 1500 travel agencies from among the biggest players in the sector (TUI, Carrefour, etc.) as well as with some of the biggest e-commerce brands (Cdiscount Voyages, ZankYou Travel, Thomas Cook and Ventes Privées, etc.).
For Worldia and its customers, the telephone tool is far from being a mere artifice or the poor relation of an omnichannel strategy. It is an essential link with the customer, providing them with additional advice or helping them to personalise their trip. Naturally, customers often want to pay immediately.
Worldia has been faced with an upsurge in attempts to defraud customers of their credit card payments over the telephone.
The solutions envisaged by Worldia to rapidly thwart fraud attempts and deploy 3D Secure on the telephone channel.
Finding a technical solution that is genuinely reliable and easy to implement is sometimes a real challenge for companies: they have to reconcile customers' usual habits with the latest security methods without causing friction in the customer journey.
Although telephone booking is an inherent part of the travel business, it is one of the most vulnerable payment channels, which is one of the reasons why Worldia wanted to optimise its offering by implementing 3D Secure authentication. The solutions envisaged had to meet these constraints:
Enhanced security meeting PCI-DSS & DSP2 standards
Solution compatible with its PSP Checkout.com and quick to deploy
User-friendly interface
No astronomical additional costs
Painless user experience.
With this in mind, a number of service providers were examined. Worldia needed a turnkey solution that could be implemented quickly, and Voxpay was able to provide it.
After comparing the solutions on offer, Voxpay proved to tick all the boxes!
Worldia & Voxpay: a partnership that clicked straight away
Voxpay was chosen over a larger UK competitor more used to working with government departments, whose solutions proved less suited to Worldia's needs. In Worldia's view, the Voxpay solution was easy to implement and more intuitive to use. This plug-and-play service represented a lower cost with respect to the benefits obtained.
As the tour operator Worldia points out, Voxpay's SMS payment solution is a cost-effective solution that also fully complies with the specifications for combating attempted fraud with 3DS, and the misappropriation of payment card data, thanks to PCI-DSS systems that are audited every year.
For tour operators, fraud is a veritable scourge that results in a significant loss of revenue for the sector every year. This phenomenon may seem difficult to curb, because it is constantly evolving and is taking advantage of the flaws in a long-established and unavoidable practice of the business: booking by telephone.
For the made-to-measure travel specialist, the telephone channel is an essential tool for advice and booking.
Worldia is a dynamic start-up for whom travel is not a rigid, immutable package with opaque billing.
These enthusiasts unearth places and activities that you won't find anywhere else: both the great classics of tourism and experiences off the beaten track. With highly flexible customisation options, real-time prices and attentive support for future travellers.
Worldia's unique expertise has enabled it to become a leader in tailor-made travel in a very short space of time. Benefiting from the trust of investors (with an impressive fundraising of 19 million euros in 2019 from the investment funds Red River West, CAP HORN and Raise Ventures) and the recognition of its peers, the start-up works with more than 1500 travel agencies from among the biggest players in the sector (TUI, Carrefour, etc.) as well as with some of the biggest e-commerce brands (Cdiscount Voyages, ZankYou Travel, Thomas Cook and Ventes Privées, etc.).
For Worldia and its customers, the telephone tool is far from being a mere artifice or the poor relation of an omnichannel strategy. It is an essential link with the customer, providing them with additional advice or helping them to personalise their trip. Naturally, customers often want to pay immediately.
Worldia has been faced with an upsurge in attempts to defraud customers of their credit card payments over the telephone.
The solutions envisaged by Worldia to rapidly thwart fraud attempts and deploy 3D Secure on the telephone channel.
Finding a technical solution that is genuinely reliable and easy to implement is sometimes a real challenge for companies: they have to reconcile customers' usual habits with the latest security methods without causing friction in the customer journey.
Although telephone booking is an inherent part of the travel business, it is one of the most vulnerable payment channels, which is one of the reasons why Worldia wanted to optimise its offering by implementing 3D Secure authentication. The solutions envisaged had to meet these constraints:
Enhanced security meeting PCI-DSS & DSP2 standards
Solution compatible with its PSP Checkout.com and quick to deploy
User-friendly interface
No astronomical additional costs
Painless user experience.
With this in mind, a number of service providers were examined. Worldia needed a turnkey solution that could be implemented quickly, and Voxpay was able to provide it.
After comparing the solutions on offer, Voxpay proved to tick all the boxes!
Worldia & Voxpay: a partnership that clicked straight away
Voxpay was chosen over a larger UK competitor more used to working with government departments, whose solutions proved less suited to Worldia's needs. In Worldia's view, the Voxpay solution was easy to implement and more intuitive to use. This plug-and-play service represented a lower cost with respect to the benefits obtained.
As the tour operator Worldia points out, Voxpay's SMS payment solution is a cost-effective solution that also fully complies with the specifications for combating attempted fraud with 3DS, and the misappropriation of payment card data, thanks to PCI-DSS systems that are audited every year.
In conclusion, Wordia's Customer Relations teams have been particularly impressed by the SMS campaign options available via what they consider to be a highly intuitive interface.